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Why West Berkshire

West Berkshire’s rich tapestry of landscapes and heritage continues to make it a sought-after place to call home. Its natural and historic environment plays a vital role in supporting the physical and mental wellbeing of its residents, offering space to connect, reflect, and thrive. Nestled in the South of England, West Berkshire is home to over 160,000 residents who enjoy the best of both worlds—charming rural villages surrounded by rolling countryside, and the vibrancy of towns such as Newbury, a historic market town with a bustling high street. However, the county is more than just a beautiful landscape. It is emerging as a hub for innovation and forward-thinking development, driven by collaborative efforts across education, technology, and public services, including:

  • West Berkshire Council was recently chosen as one of only 25 local authorities to pilot 'Minute'—an AI-powered tool designed to transcribe and summarise meeting discussions. This initiative is part of the Incubator for Artificial Intelligence, which leads the development and rollout of innovative AI solutions across the public sector.
  • As part of its budget for 2025/26, it will spend £18.6m delivering a new solar farm at Grazeley as part of the Council’s commitment to working towards a greener West Berkshire.

Situated in the western part of the Thames Valley, bordering Wiltshire, Hampshire, and Oxfordshire, West Berkshire is a valued member of thriving business ecosystem. The Thames Valley is a home for world-class companies in sectors such as life sciences, technology and a hub for innovation in AI, Cybersecurity and SpaceTech.

Rich culture and history

West Berkshire is steeped in history, offering a rich tapestry of heritage sites, castles, and cultural landmarks that make it a compelling destination for visitors seeking both natural beauty and historical depth. Whether exploring Highclere Castle—perhaps the most iconic site in the area and famously known as the filming location for Downton Abbey—or walking the grounds of Donnington Castle with its panoramic views over the Lambourn Valley, there’s something for everyone. You can even follow in the footsteps of peaceful protestors at Greenham Common, the former Cold War military base turned symbol of activism and renewal.

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Breathtaking rural beauty

West Berkshire is rich in natural beauty, offering stunning landscapes ideal for outdoor activities. It is home to the North Wessex Downs Area of Outstanding Natural Beauty (AONB), designated in 1972 and spanning 668 square miles across Berkshire, Hampshire, Oxfordshire, and Wiltshire—making it the third-largest AONB in the UK. The area features diverse habitats and scenic highlights, including the ancient woodland of Savernake Forest and the River Kennet Valley, known for its rare ecosystems and picturesque walking trails. Whether enjoying a peaceful boat trip along the Kennet & Avon Canal, hiking the Ridgeway National Trail to take in breathtaking views and historic landmarks, or spending a family day exploring the interactive exhibits at Thatcham Nature Discovery Centre, there’s something for everyone.

Transport Links

West Berkshire is located in the South East of England, bordered by Oxfordshire to the north, Wiltshire to the west, Hampshire to the south, and Reading to the east. The county benefits from excellent transport links by road, rail, and air. The M4 motorway runs east–west through the district, offering direct access to London, Reading, and Bristol, while the A34 provides key north–south routes to Oxford, the Midlands, and Southampton. West Berkshire is served by the Great Western Railway (GWR) network, with five main stations offering fast connections to London Paddington in just 45–60 minutes—ideal for commuters. The county also supports active and sustainable travel, with investment in new cycle paths, the adoption of a Local Cycling and Walking Infrastructure Plan (LCWIP), and widespread installation of electric vehicle charge points. With Heathrow and Southampton airports within easy reach, West Berkshire is truly globally connected.

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Quality of life

West Berkshire offers a harmonious blend of historic charm and modern living, with a variety of period homes, contemporary developments, and welcoming communities. The district is home to picturesque towns and villages such as Newbury, Hungerford, Pangbourne, and Lambourn, each with its own unique character and appeal. In fact, West Berkshire was ranked among the top 50 places to live in the UK by the Halifax Quality of Life survey 1, thanks to its excellent schools, green spaces, and high employment rates.

The food and drink scene in West Berkshire is vibrant and diverse, catering to every taste and budget. From cosy pubs and riverside cafés to fine dining establishments, the area is a haven for food lovers. Notably, Damson in Winterbourne, just outside Newbury, has earned a Michelin star, adding to the region’s growing reputation for culinary excellence.

For those seeking retail therapy, West Berkshire doesn’t disappoint. Parkway Shopping Centre in Newbury offers a mix of high street brands and independent boutiques, while nearby towns host regular farmers’ markets and artisan fairs. The district is also rich in arts and culture. Venues like the Corn Exchange in Newbury and Shaw House host a variety of performances, exhibitions, and community events throughout the year. The area’s literary heritage and scenic beauty continue to inspire creativity and attract artists and performers. Education is another standout feature. West Berkshire is home to some of the top-performing schools in the region, both state and independent.

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